Understanding the dynamic role of corporate communications in building, managing and sustaining your brand's reputation in an ever-evolving competitive landscape.

6th STRATCOMM ASIA SUMMIT AND AWARDS 2020

Adapting to fast-changing markets is no longer an option for companies. They have to rethink their communication strategies and embrace digital technologies to stay ahead of the competition. With the increase in complexities of activities in modern business and the technological advancement, its importance is increasing day by day. The communications landscape is becoming more complex, both in terms of channels, as well as in how to manage, engage with and impact business-critical audiences. The biggest change in the past couple of years shows a 50% rise in digital and social media communications, Increased pace and greater integration are also volunteered by at least one in 10 communications. The corp-comm and PR industry, is on a strong growth trajectory and it is expected to nearly double in size in the coming five years. With the evolution of Corporate Communications, it has become imperative to brace ourselves to cope up with the radical and revolutionary changes which are happening at a breakneck speed.

Inventicon's StratComm 2020, now in its 6th edition aims at gathering the trend setters and influencers from the communications forte, providing them the platform to discuss the future of communications which is undeniably challenging across APAC region. The platform also focuses on understanding and addressing the challenges faced by various industries during and post pandemic. The summit would also host awards to honour the most outstanding achievements of communications professionals overall Asia Pacific.

JURYS & SPEAKERS

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EVENT AT A GLANCE

  1. Keynotes: Thought leaders sharing their experiences in creating successful communications for your brand key attributes communicators need in their roles today
  2. Communication Leaders Panel: Thought leaders sharing their inspirational strategies to maximise engagement by creating compelling content
  3. Masterclass: A specially conducted masterclass to understand the tools, techniques and approach of a global corp comm team in depth
  4. Deep Dive Sessions: In depth sessions on most important aspects of strategic corporate communication
  5. Spotlight Sessions: Dynamic presentations with the use of cases and examples to address the most critical aspects of communications department

KEY TOPICS OF DISCUSSION

  • Crisis leadership before, during and after Covid-19: Have you got what it takes?
  • What are the global trends shaping corporate reputation?
  • Internal and external communications: How a high-powered corporate communications group builds bridges and not barriers between the two groups
  • Communicators stepping up as a trusted advisor post pandemic
  • Roles and responsibilities of today's CCO- Thoughts on cross-cultural and global communications

WHY SHOULD YOU ATTEND?

  • Strengthen your skills by listening to the industry's top communication leaders and influencers
  • Learn how to safeguard your corporate reputation in the digital world
  • Discover the newest ways to deploy social and digital media strategies
  • Engage and inspire yourself with world class content
  • Expose yourself to the industry case studies and learn from real- life experiences
  • Empower your workforce using the latest social media tools and platforms

INDUSTRY FOCUS BUT NOT LIMITED TO

 


FMCG

BFSI

E-commerce

Retail

Oil & Gas

Pharmaceutical

Food & Beverages

Public sector undertakings (PSU)

Aviation

Hospitality

Automobile

Healthcare

Information Technology

Telecommunication

Manufacturing & heavy engineering

WHO WILL YOU MEET?

Directors, Vice Presidents, Heads, Senior Managers & Managers of

  • Corporate Communication
  • Internal & External Communication
  • Public Relations / Media Relations
  • Marketing Communications & Brand Management
  • CSR / Sustainability
  • Corporate Affairs & Govt Policy
  • Media Management
  • Investor Relations / Stakeholder management
  • Human Resources / Employee Relations

GLIMPSES FROM PREVIOUS EDITION

Gold Partner

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